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Friday, 5 September 2008

This is the way you promote video games!





To promote their new game Mercenaries 2: World in Flames, EA decided to "take over" a garage in North London and give away free petrol! EA paid 20,000 pounds ($40,000) to the garage for the petrol and people were allowed to fill up until the money run out.

However the stunt has been criticised by locals as they were unable to get off their driveways and also the roads were gridlocked. The whole thing lasted 4 hours!!!

BBC NEWS

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